The people behind Round 3
We’re an award-winning Melbourne video production company specialising in documentary storytelling, corporate videos, and branded content. Film can be serious, but we don’t take ourselves too seriously. We’re creatives who care deeply about making work that matters, and having a good time doing it.
People First, Stories Second
Round 3 Films was founded on a simple philosophy: people first.
When you truly focus on people, their experiences, challenges, and truths, authentic stories emerge naturally. No manufactured narratives. No corporate waffle. Just real people sharing real stories.
This approach has taken us from Melbourne’s housing commission towers to rural the northern parts of Australia. From ANZ’s recruitment videos to One Girl’s education programmes in West Africa. The locations change, but the commitment doesn’t: genuine people, authentic stories, measurable impact.
Based in Collingwood, we combine documentary filmmaking’s intimacy with professional production’s polish. Our work has screened at international film festivals, won multiple awards, and created tangible results for organisations across Australia and globally.
Meet the Directors
Bryce McCoy
Strategic Thinker, Doer, Storyteller
LinkedIn
Started with 16mm cinematography and animation. Left corporate communications to freelance as a 3D visual artist, creating immersive projection content for major events. (Turns out projecting giant visuals onto buildings is fun.)
Visual storytelling—regardless of the tool. Using moving image to captivate and inspire, evoking emotion that challenges how we see the world.
This planet overflows with inspiring stories. Every person, every organisation, every challenge has a unique narrative. Find the right one. Apply creative expertise. Make something exceptional. Repeat.
Stories taught me about the world: films, books, music, comics, art. As a storyteller, it’s an addictive pursuit—constantly refining how we communicate through visual arts. (Still haven’t perfected it. Probably never will. That’s the fun part.)
Before film school, I illustrated. Chiaroscuro aesthetics. Intricate line work. Depth, drama, and precision in every creative choice. But drawing is solitary, and humans are social creatures.
Filmmaking and animation brought collaboration. Working with brilliant creatives makes your work better: diverse perspectives, shared passion, unexpected destinations.
Round 3 has let me learn more about the world than I imagined possible. Still learning.
Backed by Amazing Humans
What We Do
Documentary Production
Award-winning documentary filmmaking for social impact, brands, and broadcast. Our work has screened at international festivals and generated significant results for nonprofit partners. (Including one campaign that raised $60K. Not bad.)
Recent projects: One Girl Sierra Leone education series, The Streets Barber mental health documentary, High Rising public housing series.
View our documentary work →
Corporate Video Production
Professional corporate videos that engage authentically. We bring documentary storytelling techniques to corporate content—resulting in videos people actually want to watch. (Revolutionary concept, we know.)
Clients: ANZ, CSL, Red Cross Lifeblood, TAC, Yarra Valley Water
Brand Films & Promotional Content
Authentic brand storytelling with documentary depth. Content that feels genuine rather than manufactured: perfect for organisations wanting to showcase impact, culture, or customer stories without the usual corporate polish that makes everyone cringe.
Animation & Motion Graphics
Eye-catching explainer videos, infographics, and animated content that simplifies complex ideas whilst maintaining visual appeal. Sometimes a well-crafted animation explains things better than hours of talking heads.
Our Global Network
Round 3 is led by directors Vidad and Bryce, supported by exceptional creatives worldwide.
The relationships we’ve built over many years are what we’re most proud of. This network drives the diversity in our work, tremendous talent across disciplines. We collaborate with producers, cinematographers, editors, writers, strategic thinkers, animators, and illustrators who share our commitment to excellence.
Based in Collingwood, Melbourne. Working locally and internationally. Same level of craft, regardless of location or scale.
Awards & Recognition
Our work has been recognised at film festivals and industry events across Australia, New Zealand, Canada, Europe, and the United States.
Recent recognition:
- Best International Factual Show – New Zealand Web Fest (High Rising)
- Best Editing – Toronto Web Fest (The Streets Barber)
- Outstanding Reality Series – Australian Web Awards
- Official Selections – Gold Coast Film Festival, Copenhagen Web Fest, Seoul Web Fest, Rio Web Fest, Melbourne Web Fest, St Kilda Film Festival
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These awards validate our approach, but what matters most is the impact our work creates for partners and their audiences.
Why Round 3?
Internationally Recognised
Our work has screened at festivals across Australia, New Zealand, Canada, Europe, and the United States. Melbourne-based. World-stage quality.
Proven Impact
We’ve helped organisations raise funds, build awareness, and create change. One recent documentary campaign generated $60,000 in donations for our nonprofit partner.
People-First Philosophy
Not marketing speak, it’s how we work. We invest time understanding people, building trust, and allowing authentic moments to emerge. This creates content that resonates.
Full-Service Production
Concept to delivery, we handle everything. One team throughout. Consistency guaranteed.
Melbourne-Based, Globally Experienced
Collingwood headquarters. Australia-wide work. International projects. Different cultural contexts, same production excellence.
Our Services
Documentary Production – Social impact docs, brand documentaries, short films, series Corporate Video – Culture films, training, internal comms, recruitment
Brand Films – Customer stories, founder narratives, product docs, CSR
Animation – Explainer videos, motion graphics, infographics
Full Production – Concept through delivery, all in-house
View our work →
Create With Us
Nonprofit showcasing impact? Business telling authentic stories? Organisation with a narrative that needs sharing?
We’ve got you covered. Melbourne to globally.
Get in touch →
Some recognition & Awards.
